First and foremost I think it’s important to explain exactly what PPC or Pay Per Click is; an Internet advertising model used on search engines, advertising networks, and content websites, such as blogs, where advertisers only pay when a user actually clicks on an advertisement to visit the advertisers’ website. One of the most popular [...]
If you’ve done the calculations, you know that virtually any salaried job that you can do will never make you rich. No matter how high the salary is, you will always have a finite amount of income and it will always seem as thought it’s not enough if you are living in a consumer [...]
The small business world will always contain plenty of ideas, competition, and talent. There will almost always be some other company doing exactly what you do. They may do things better than you or worse. And so we always end up asking ourselves what is it that we can do better than them? What can [...]
When dealing with only one buyer, he is right. When there are multiple suitors, competitive market forces are allowed to function properly and true business value is established. I am often asked by a business owner what he should do when he is approached by an unsolicited offer. As a general rule, these buyers [...]
There is a reason why, as a number, three is considered one of the most stable and fortunate numbers. Think of a tripod. Three legs on any structure are the minimum required in order to stand with stability and balance, without excess, a fourth leg is not only unnecessary, but compromises the perfect [...]
