Stage 6, with 96 to 160 employees requires a longer, more strategic focus for the leader and a laser-like focus on your ability to connect to your employees.
Remember the buggy whip? Some would say the buggy whip business didn’t last because the buggy whip became obsolete when the automobile was introduced. But that’s not why [...]
I believe strategic planning is not all it’s cracked up to be. In fact, pick up a copy of the January, 2006 Harvard Business Review and you’ll find that strategic planning sometimes only serves as a mechanism to ratify decisions that were made months before.
Getting bogged down by your company’s strategic planning process can paralyze [...]
Getting a bank loan in the name of your business that reports to the business credit agencies is invaluable for building business credit and finding larger and less expensive financing in the future. It may seem like an impossible task since banks have very tight lending criteria compared to other funding sources, but there is [...]
An entrepreneur is a person who assumes the responsibilities and risks involved in the operation of a business in the hopes of making a profit.
The entrepreneur generally decides on the product, acquires the facilities, and brings together three things: the labor force, capital, and production materials. If the business succeeds, then the entrepreneur has [...]
Direct marketing people are results oriented people. Everything aspect of their marketing activities must motivate a call to action – something that has to be done now by the reader – and whatever that action is it must be measurable.
One of the most important things a direct marketer can do is learn how to [...]
