Every business has a purpose and for most that purpose is to earn the business owners money. I do not know of any musicians that have decided to go into the music business for fun! Yes, they may enjoy their work! Yes, they may have this need to get their creative tallents heard! In every [...]
Myspace is the perfect way to keep up with old friends and to share information, photos, and anything else you wish to share. Myspace suits a variety of people leading a variety of lifestyles ensuring that no one will be left behind.
One of Myspace’s strong suits seems to be in specialty areas and one of [...]
Most people seem to believe they can write a press release, mail or email it to a radio or television station and sit back and wait for the avalanche of phone calls. But as time passes and no producers are beating down the door, they make a few phone calls only to discover that [...]
Chances are that whether you are the owner, manager, or public relations director of a company you are always looking for ways to get your name into the public eye. While advertising is a great start, enhancing your advertising with publicity creates a perfect marriage of exposure for your company.
What is publicity? It’s [...]
So why do it? There are obvious benefits to doing book-signings, such as meeting prospective book-buyers in person; the market research that can only come from talking directly to your audience; the local exposure you’ll experience and the overall promotion that’s part of this entire activity – but there are hidden benefits in doing [...]